Lana Del Rey is the new face of H&M

Lana Del Rey is the new face of H&M

Lana Del Rey is to front the new H&M Autumn Winter collection...

Lana Del Rey has hit the fashion world in a big way! Her hit single Video Games has been the soundtrack of the catwalks, from Christopher Kane to Emilio de la Morena and Mulberry has even named a bag after her – the in demand Del Rey.